In the last video, I showed you these two winning products that I would sell right now. And in this video I'm gonna show you exactly how I found them and expose all the methods that my product research team is using to find the products that we put inside of Viral Vault.
Now I want to give a quick note about those products. The products that we put inside of the vault every single day are great products. My team is following the same criteria that I shared with you, but I just wanna say that everybody in the vault is seeing the same product. So you can use these products and I've seen many of our students have massive success with these products, but the students that have gone on to have the most success are the ones that take these principles, take these product ideas and go and investigate further and find new opportunities that are a little bit more untapped, a little bit more early on the trends. So just something to note. These products are good, but in addition to using these products, I would also make sure that I know how to find my own products as well. And that's what we're gonna talk about in this video.
So the first method that I actually love the most for finding viral products on TikTok is by using a TikTok ads by tool. Now there are many of them on the market, but this one is my favorite one. It's called PP Ads. It's not that cheap, but it is a very good platform for you guys. If you want to go and find your own products, you don't need it. I'm gonna show you a freeway to do exactly what I do on here, but it will help shortcut a little bit. And it's actually what I used to find the two examples that I showed in the last video.
So I've created these filters right here. And basically what these filters are doing is narrowing down the product based on criteria such as not branded, meaning it's from the drop shipping store. I make sure it's in the US, Canada, United Kingdom. I make sure the button says Shop now or Order now. So we know it's actual product, I make sure it's on Shopify. And then we adjust the impressions. The impressions is basically how many people have seen the ad and we want to even make it a little bit smaller. We can play around with this. And if we put it around 5,000 to 30,000, that's how we're gonna be able to find stuff that's just starting to pop off. Once it gets past 100, 200, 300, 800,000, it becomes a little bit more saturated. So we want to try to find stuff early and this tool is really good for them. So you could put these filters on, you could start to see different things. This is some natural deodorant. Um, for girls, it's like a deodorant spray. This is DIY, lash extensions. I'm not gonna sit here and scroll through and explain every single product. I'm just gonna tell you kind of my process and what I'm looking for.
So as you begin to scroll, you're gonna see all type of products. Some of them are from DropStream stores, some of them are from brands. The thing is about product research is that as you do it more and more you begin to develop a feeling about which products are good and which products are bad. It's not something that I could really like teach 100%, it's just a matter of spending more time on TikTok and spending more time in these tools and identifying products that pop up. So you can catch trends. It's a matter of just experience and having more time in the game. But my thought process when I'm looking through this platform is I'm looking for stuff that is having only a couple days, like two to five days and having around 10 to 40,000 impressions. This basically means that the product is relatively new and is beginning to pick up some steam.
Now there are some exceptions like, you know, in this case I see this posture corrector, but I've been doing drop shipping for years and I know that posture correctors are something that's been around for a long time. It's not something revolutionary. So that's where it just comes down to spending more time in the game. And also that's where our coaches can come into play. You might see a great product and be like, man, this hits everything. And then you send it to our coach and our coach will tell you, Hey, that's been being run for years. So make sure you guys are taking advantage of that. Go into the vault here, go into product reviews and send your product to be reviewed by the coaches. It will help you a lot with having clarity, but this is really what I do. I just sit here and scroll and I look for things that have that feeling of this could be a winner, something that just started launching something that is getting some popularity and it looks good with room for improvement. And when I see something like that, what I wanna do is go ahead and hit star.
This is another product that I was gonna include in the last video. It's basically a cream that instantly helps remove your dark circles by tightening your skin. There's a lot of people that are running this product right now, but last month this product popped off and it was a huge opportunity. So even today, if you hit it with a good marketing angle, you could get it to work. 'Cause remember, it's not the products, it's the marketing skillset that makes them work. But this is the first tool that I use. Essentially, we're just scrolling through here looking for stuff that looks good. And when I find another one, I'll share it with you.
Alright, so after scrolling for a little while, adjusting the filters a bit, I found this product, which to me I think is actually super scalable and has an interesting angle. So it is like this, um, pheromone infused arousal, lip gloss. Again, if you learn anything, it's all about the marketing y'all. This is literally a lip gloss with some chemicals inside of it. Probably has like a mint or something tingly. And this product, after doing some more research is going crazy. Like you're seeing that this is just getting launched. If you look at the dates February 19th, February 11th, this is brand new. This is not getting hit super hard right now, but it's starting to scale for only a couple stores. There's only two stores running it. They're starting to get it off the ground. It's a unique product, it has a good marketing angle and it solves a problem. I mean, intimacy and a connection with their boyfriend is something that's very important to girls and it's something that they would spend a lot of money for. And you know, I have a girlfriend. She spends a lot of money on lip gloss and little lipsticks and little stuff all the time. So what is it for them to spend another $20 on a new unique look gloss they haven't seen before? So this is just an example of a product that hits all the criteria that I found using this tool. I just plugged in those filters. I scrolled until I found this product, what I thought was pretty good. And if we look, it also has some areas for us to improve too. 'Cause if we look at the competitor, I mean it's nice, but it's, you know, it's crazy. Like it doesn't look the best in the world. We can definitely make this a little bit better. It has a strong marketing angle and therefore if your skill sets are up to par, you can make a product like this work. Another thing I like to do once I find a product that I'm interested in is I go and I look up on Amazon and man, my search history is just gonna be crazy after this, but I go and look up on Amazon if this is something that people are actually buying and we're seeing here that it's a new trend, you're seeing these new things popping up without a lot of, um, reviews. So that's a good thing and a bad thing because we can't verify if it's blowing up right now, that means that people is trying to jump on board. Look for me, I would test this product, but normally I like to see that there is more buyer's intent. Like for example, when we looked at the turmeric soap bar last time, you'll see that 70,000 people bought that in the last month. So this arousal thing, this lip gloss is a newer trend that probably has huge potential to pop off. But that's another thing I like to do is just go to Amazon and just validate if it can work.
Now, if you don't wanna show out the money for the PPP ads, you can create a TikTok feed that is constantly feeding you ads. And for me, that's honestly my favorite method because just like viral vault, everybody's on PP ads. Everybody's doing research for the same filters that you're using. But if you make a burner TikTok account, like I've done here, just a fake name, and I go only and interact with other drop shipping stores and ads, where you're gonna find is that your feed is going to become 50% advertised. You're going to just be getting commercials from other products. So this is just my homepage. I'm getting this thing. This is like, um, some burger spatula gripper thing. This is, um, some punching bag that sticks to the wall. Are these the best products in the world? No. But you can have a feed that is just kind of like PPP ads showing you winning product, but it's actually the stuff that's trending right now, it's not uploaded on some software. It's literally on TikTok. So you can go and look at the comments, you can see if people actually like the product. And for me, this is what I believe to be one of the best methods out there. It's just a little bit inconsistent. As you can see, you got all different type of random videos that have nothing to do with product. Um, but then after you scroll for a while, you can eventually find another one like this is, um, again, I didn't find this on PPI, I found this here on TikTok and this is a cool product. This is basically you put your feed in here and it's heated and you see people saying, I want this, I need this, yada, yada yada. The TikTok reverse method is one of the best in the game. Every time I see a product like this, I would go, I would comment, I would follow the page, I would like it. I would go to their website, go and interact with their website. I want TikTok to think that I'm ready to shop and ready to buy all the time. So they keep recommending me stuff. Those are the methods that I use. There's other methods and I could sit here and show them to you all day. But honestly, that's all you need to know. You need to either have a spy tool that you can use to go and look at what's starting to pop off, find stuff that's popping off fret, find new stuff with areas for you to improve or create a TikTok burner account matter of fact, and create a TikTok burn account. Not, or you need to be doing both of these. You need to be immersed in yourself into this world of DropStream because like I said, product research comes down a lot to intuition. It comes down to that feeling. And I get that feeling for a product like I just showed you in both examples because of the years of experience that I have. You might've saw the same product as me and thought it was mid because you haven't been exposed to as many winning products as I have. So when you immerse yourself in this world, you're gonna find trends faster and more consistently than anybody else.
Last thing I would say is if you're in a specific industry, which you guys are all gonna be selling in one industry, whether that's health or that's beauty Or that pets, what I want you to do, and this is the hack of all the hacks that you don't hear anybody talking about, what I want you to do is immerse yourself in that culture. So if I was gonna basically have a brand selling product for pet owners, I'm gonna go and I'm gonna look up dog mom and I'm gonna go and try to find the top influencers in that space and I'm gonna go and follow all their pages or even Reddit dog owners, right? I'm gonna go and join these different subreddits. This is, um, the biggest subreddit for dog owners called Wolf. I'm gonna join all the biggest subreddits. I'm gonna join and follow all the biggest TikTok accounts. I'm gonna immerse myself in the market that I'm trying to sell in so I can understand their language, I can understand the trend and I can identify stuff before anybody else that honestly, my friends, is the key to finding a winning product is understanding your customer and immersing yourself into the world that they're inside. Now it's a little bit more of an advanced tip that's gonna click for some of you guys. It's not gonna click for all of you. Some of you guys say, I don't even have a market. I have no idea what to do at this point. What I want you to do is get on TikTok, make your burner account and get on one of these spy tools if you can. And just start looking at products that look interesting to you. Compile a little list, maybe five, 10 product. Once you have that list, go and submit it to the coaches inside of the Discord and get some feedback on those products. And they're gonna help you figure out which one is the best and which one has the most potential. And from there you can bring me that product and I can tell you if it's really a banger or not. Um, but with that, that's the method. That's all you need to know in terms of finding a product. Again, the last video is the one that you need to really understand. You need to understand the principle. You need to understand what I told you before. And then when you see these products, you're gonna know and you're gonna have.
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