What is good. Guys, welcome to part three of the trifecta. And this video is going to be a case study on four stores. Two that were successful and two that were not successful. So you'll pretty much be able to get a whole guide on my thought process of these four stores and why they succeeded and why they they failed. So really dial in on this and really just really focus up because what you'll hear from me on these stores will apply to every drop shipping store, every drop shipping organic page pretty much. So take a look, really dial in and let's get to reviewing these stores. So what we'll be going over auditing two successful organic pages showing what they did right and why they were successful and how I would improve it. Okay, in the second part, we're going to be auditing two nonsuccessful organic pages showing what they did wrong and why they were not successful and how I would improve it. So let's take a look. The first store here is going to be the point or fly. Obviously you see the green check, so you know it's valid. So let's take a look at their page. Obviously, as you can see right off the bat, this product is a banger just by the look of it. So if you can't tell, let me just show you the video actually. So as you can see, 1750 followers, 160K likes, banger of a page. Let's find their most viral video. So the most viral video right here. 1.4 million views. Obviously a fire product. I want to return my hand control drone. Okay, no problem. Why? Because I thought it was hand controltrolled with my bare hands. You need to wear the western actually. It's so fun. See, obviously as you can see, this product is just fire itself. And like I said, guys, your product will be 95% of the video, 95% of your whole success with each store will be the product. So as you guys can see, this is literally a hand controlling drone. I've never seen anything like this and this was obviously untapped. So like I said earlier, untapped. While product, you will go viral and generate thousands of sales, millions even, if you take it to that extreme. As you guys can see here. Hand control drone, obviously a w. The video he was playing into this trend that's going on right now, this customer trend that people have made up. Like I said, like I said, if you're controversial, this falls under that topic. It's pretty much a conversation between two people on the screen though. This is a current trend that will die out though. But it is still under those three pillars. So stay under those three pillars and you'll be in the gold forever and have your own twist on it, as you can see here. Let's take a look at a couple more videos and let's keep auditing their page. I am suing you for $1 million. Oh, no. Why? The drone I bought from you guys is too addictive because it's hand control. Oh, we are so sorry. As you can see here, the hook in this video, I'm suing you for $1 million. People are going to be like, hold up. A million for suing and why am I seeing this on TikTok? Obviously, if I saw that, I'm going to stop scrolling. I'm going to watch the video. I'm going to see, why is he suing you for a meal? And I'm going to see this cool product. Dude obviously has some creative skill here, creative mind. Obviously he put his own twist on it with the controversial hook. Having that good hook and every clip in this video is not over 5 seconds shows the product in a cool way. Quick, fast paced, bam, bam, bam. Combine all of those and you're in the golden to go viral and generate sales. Let's take a look at a couple more videos. What is your order number? 69,420. As you can see here, the controversial 69 420. What is this guy talking about? It's weird. It's controversial. Obviously it works. So that's the main thing here. And this dude, he's obviously talented at what he's doing. Why did you give my son as you can see here, the product was 95% of the video. And we're going to go over what I didn't like about this. Let's take a look at what he did. Right, so the product is amazing. It has an amazing wow factor, is eye catching. Like I said, that's going to be 95% of your success on TikTok. Organic played into a current trend. The customer thing, I'm not going to lie, he overdid it with that. And the dude was using the same clips. We'll dive in a second. Great hooks. As you can see, the suing for a million. Where's my free thing? The customer people getting mad. As you can see, the hooks were great. And with the hook, it honestly isn't even honestly always a text. It can be what you're showing in the video. So obviously, he's going to be obviously in every video he started showing that. So obviously in every video he was showing little drone thing. It looks cool. It lights up. It's hand controlled. He's wearing this little gadget thing that looks compelling. It looks weird. People are going to want to watch. People are going to want to see, what am I watching? Why am I watching? And let's just keep watching. So he played into great hooks. And the main thing they did right, I'm going to keep saying this. So it really downloads in your brain. But product, your product will be 99% of organic success. What I would improve though, on this page is the different formatting videos. This guy used the same style in pretty much every video. Let's go back and take a look though. Actually, it's right here. So pretty much. As you can see, this dude used the same format for every video. He really could have gotten a lot more sales and got a lot more viral if you use different formats. But yeah, that's the main thing I would do here. And another thing is this guy used the same clips. He did not change up the clips. He was not showing off more of the product. He was using the same five clips. He recorded them in his iPhone. He edited them differently. So it's like a different video. But those are the two things I would do different. But the main thing on this store was the product because this guy obviously didn't really put that much effort into it. But w product, obviously I can't hate, did very well. Shout out to you. Congrats on the Good Store. So let's go into page two. And that is the rise. UFO. Let's take a look at their page and let's see what they did. Right, okay, so the Rise UFO, this page has 909. This page has 91. Six K 8710 likes, obviously a successful organic page. So let's go in and find their most viral video. Okay, 5.8 million views. That's a really good video for this. Let's take a look at what he did. Guys, I can't stop playing with myself. This feels so good and satisfying. Comes in my hand within seconds. OK, obviously, as you see, guys, that hook is wild. I can't stop playing with myself. The comments are what did he say? Relatable? Where do I get this from though? Obviously that was an amazing video, amazing hook. And he kept going on. He kept playing on the little freaky stuff. He said, I can't stop playing with myself. This feels so good and satisfying. Pause. And obviously, as you can see, it went viral because of this. And the thing is, he was showing the product in it. Obviously it's this little UFO thing that flies back to you when you throw it out. I've seen this product before, so it's not too untapped. But this product is actually really cool. As you can see in this video, the product wasn't the main thing. This falls under the controversial three pillar category. So he was saying, I don't have to explain this too much because as you can see in the video, it's very scroll stopping. It's very weird. And he was showing off the product and how cool it was. So he grabbed their attention, showed off the product and made a story. Like I said before, he was making the story up. And another thing here I want to point out is just look at the video itself. He's outside. This feels so good and satisfying. Comes in my hand. Within that he has the zero five on the camera. So it looks good. It's outside, looks like a school. It looks like he's on a playground somewhere. So obviously it's fastpaced, looks good. He's doing cool tricks. And none of these videos are like past five second clips. So let's take a look at this page even more. My stepmom creamed when I dropped out to make resuppo. They're toys that flies back to you once drowned. You all want it. As you can see, my stepmom creamed when I dropped down to make room for their'toys that flies back to you once drowned. Don't want it. As you can see here, he said my stepmom creamed after I dropped out, as you can see, if I see that, I'm going to stop scrolling. I'm going to say, what in the world did this dude just say? I'm going to keep watching. I'm going to see why that happened. I'm going to see why that happened. I'm going to watch it. I'm going to keep watching. And obviously he showed the cool product. He showed throwing it. And I would say the product is about 50% of this. But this dude obviously has the camera on point. He has the fast paced videos on point. It's quick, it's entertaining, it's in two time speed. So you really keep that viewer attention. So quick, entertaining, controversial. This dude honestly has really good videos and a creative mind. Let's take a look at a couple more. So let's take a look at this video. I just, you're not going to believe what I'm about to tell you. As you can see, guys, you're not going to believe what I'm about to tell you. If anyone said that to me in real life, my eyes are going to dial in, I'm going to lock in and what they're about to say, as you guys can see, you're not going to believe, I'm going to tell you. I'm going to want to keep watching. You're going to want to keep watching. Let's see what he did after that. You're not going to believe what I'm about to tell you. Jeff Bezos contacted me. Jeff Bezos contacted me after the viral video. Obviously this is major cap, but just saying this will keep retention rate high. People want to keep watching and people just want to stay inclined on a video like this. So there's like 100,000 views, 7000 likes. Let's keep watching. On what he did, he wants to buy my small business for Amazon. You're not going to believe what I'm about to tell you. Jackson's fast video, controversial, a wow factor product. So it obviously falls under the controversial and eye catching product. It's a stupid gadget though, so it does not follow under the problem solving. But honestly on TikTok, it doesn't matter. You're targeting Gen Z people. Your videos are going to be seen by people who just want to be entertained. So you'll show them a gadget, they'll want to buy it. So let's review. Let's take a review at this page. So let's look at what they did. Right, so obviously amazing product. I mean, you throw this thing and it flies right back at you. It's pretty much like a real life UFO. I want to play with that product. If I just see that, that would be cool. They'd be really cool to try, really cool to honestly play with friends or something like a beach. But a real life UFO, you do not see that in your day to day life. So obviously a wow factor product. So secondly, very fast paced video keeping attention at its finest. This dude had zero two on the whole time. So let's imagine he had it on time. When I say zero two, I mean like times two. So it's faster. It's obviously more sped up. So if this dude had the video on times one, obviously you obviously throw it out. It would take a minute to come back. So obviously this dude understands the fast paced video on TikTok has to be fast, eye catching. It can't be boring. So when you have fastpaced videos like that, it's going to perform well. So as you can see here, the controversial text on the videos make people want to comment, watch longer, be in shock. It's not weird. The dude was talking about some controversial stuff in the video, dropping out, feeling himself satisfying. Obviously it's controversial topics. They look weird. It drives engagement. It makes people want to watch more. It makes people want to say, why am I watching this? And this is weird. So I'm going to watch again. Obviously they watch again. It drives the algorithm higher, boost engagement. They're going to comment, they're going to share. It's going to boost engagement higher on the video. So fourth, he got creative with it. He went outside, he went on public. He went in public. He played with the toy. He was throwing it outside. So it's not like he's in his house. He's just like playing with it by himself, but actually looks like it's in a nice setting on a playground near a school. So it looks more natural. And that's the thing. Don't overthink Tik tok go outside. Go do it with friends. Just make it look like a natural video that actually is on TikTok and it's not organic drop shipping or whatever you want to call it. So another thing is he used the one two punches in the video to drive sales. Now, I didn't go to that, but there were videos on this page where he's pretty much like, go buy it here, you want to try it? There was one video we watched where it said, do you want to try? And had an arrow, obviously saying, go to the profile, check out my bio. Go buy it. And obviously that's obviously a very good thing to do because I drove sales. People don't know where to go and they see a video on the for you page. The one two punch will show them where to go. Drive sales, you make money, we're all happy. The last thing is his hooks were very funny and they were on point. I don't have to say much about this. You saw the hooks, you saw how controversial they were. You saw how the hook of the video with the Jeff Bezos, you're not going to believe. I'm going to tell you. Stuff like that drives engagement and makes you want to watch more. And what I would improve is nothing. This was a ten out of a ten. Nothing I would improve. Great video, great page, great creator. Swim onto the next. So these are the two pages that did not perform well. And these are the two pages that were obviously failed, in my opinion. If these are your pages and you're watching this, I'm sorry, but I'd rather have you be rich than wrong now and then learn from this and be right and actually make some good videos. So let's take a look. So get Powerpods, co this product is pretty much an AirPod charger on the go. And so let's take a look at one of their videos. Obviously, you can see 339 followers, 3000 likes was not that good of a page. Let's take a look at what they did wrong. Let's audit this video together. Devices. You need part 70. That's not a bad hook, but let's take a look at the visual. I mean, it's this carpet. You see wires in the back. You see the dude slippers on. It's not engaging, it's not outside. It doesn't look good. It's obviously him recording, like, right here. No one wants to see that. No one's going to be entertained by that. Let's keep watching. As you can see, the video is not that high quality. It looks like he's not in a nice place. He's literally throwing the product in your face saying, go buy this, the PowerPod. You need this. And that's the thing with organic. Because if you had a good product, you'll be able to do this. But as I said, 95% of your success will be because of the product. This product is very boring. You can go buy this from Verizon, T Mobile, a power bank like this. You can just go buy this anywhere. There's no wow factor to it. There's no controversial in this video, controversial stuff in this video. It's not eye catching. It does have a problem. But a product like this is not for organic. And that's the main thing I like to preach. There are products for organic and there are products for paid. Some can go intertwined, but this product obviously is not that good for organic. Let's keep taking some looks at it, though. Why you need the PowerPod. As you can see, this looks like an ad, guys. As you can see, if we look on the bottom here, it says Portable fast Charge. Won't even notice in his pockets. He's selling the benefits, but no one cares on Tik Tok, if you're scrolling, I'm not going to care about some stupid power bank. I want to be entertained. I want to see stuff fast. I want to see it quick. And obviously, this dude said, why you need the PowerPod? The product doesn't solve a huge problem, honestly. And it's not wow factor. It's not entertaining and it's not eye catching. So I'm going to keep scrolling past this video. Obviously, a lot of people did, because it only has 37 likes. Let's watch one more video. And like I said, I'm going to keep saying this, guys, but the product is 95% of it. This product isn't that good for organic. Let's take a look at a higher review video. He got the car flexor. So as you can see, this video is honestly really bad. I'm not going to lie. This video was literally 5 seconds. It doesn't explain there's no story behind it. You just have some text of a guy saying, I think I might switch to Android. He's showing his phone in a weird looking power bank. I don't know what this is. There's no story. No sir. Apple to the end and a black screen at the end. That's not a good video. It's not going to go viral, of course. Let's take let's keep looking at some other videos. So let's take a look here at a 31.9K video. As you can see, these are pretty mid hooks. They're not that good. And honestly, the product just is not that good for organic. And that's the main thing on this page. Your product selection is 95% of it. This product just wouldn't fly on organic. So let's take a look at what he did wrong and what I would do to improve it. So what they did wrong. The product was not ideal for organic. I've said that a million times now. It just wasn't good. As you can see here, videos were boring. He just shoved the product in our face. There was no storyline to any of these videos. He's pretty much saying, hey, look at this product I have go buy this. And like I said, there's exceptions with this, but they have to be an eye catching wow factor product. This obviously was not good at all. Low quality videos, horrible lighting. I don't even know where this dude was. Hooks for not engaging. I'm not going to stop scrolling if you're showing me an ad. Pretty much. And that looked like a paid ad. It did not look like organic. Not entertaining, not quick, not wow factor. I'm not watching that. No one else is. And did not use any of the three pillars. No controversial stuff in the video, no eyecatching stuff. It was not a wow factor that solved a big problem. So I'm not watching and no one else is going to watch that. And what I would do different is everything. I wouldn't even use that product. I wouldn't use any of those hooks. And I did not recommend you guys do because that just won't get viewed, and that's not going to be a good outcome for organic, like I said. So the fourth page we have here is Comfy Snacks. So let's take a look at what they did wrong. Obviously, as you can see, this is a failed store or a failed page. So the Comfy Snacks, obviously 195 followers, 2018 likes, not a good page. So let's take a look at some other videos. These are obviously blankets that are like burritos, pizza, cookies. Let's take a look. So obviously, this video obviously did not perform well. Five likes, zero comments. So let's take a look. Why this dude just showing his dog scrunching on a blanket? It's like flying around. I don't even know what I'm watching. I see this blanket back here, but it doesn't look that cool. And let's just keep watching other videos. So this video says, I like cookies, I like blankets. Two people talking, I like both. This is not a bad video. But like I said, guys, this product is horrible for organic. I mean, it's not a bad product, but when you have a product like this, you have to show it in a different way. You can't just be showing it on the ground because it has no wow factor to it. It's not eye catching and there's no controversy to it. So this obviously isn't going to perform well if you're just showing a blanket on the ground. And these have been around for years and years, so they're not untapped. And in my opinion, saturation is not real on organic, so don't think it is real. But I've seen this product for about five years now. I've seen it on Twitter to Instagram pinterest. These blankets just won't fly on organic unless you take a really unique angle and approach, because with the right creator behind this, in the right approach, this can definitely go viral. But let's take a look at some of the other videos. This nigga is crazy. So obviously this guy is just showing off his blankets. There's no wow factor to it, no controversial to it, no eye catching that solves any problems. So there's no reason for this to go viral, to be honest, because there's nothing controversial, nothing good about it. And it's just him showing off his blankets. I can do that with him. I can go show my bet off. I mean, that's not going to go viral. The thing that would make this go viral is a better product because if I had some blanket that lit up or something that looks really cool and just showed it, obviously that could go viral because of the cool product. But it's just like an avocado, a pizza, a cookie, nothing really too cool about it. Let's take a look at one more video. What the heck did you send my son? We sent him food, blankets. Are you okay? Yes, but I want one too. Okay, then get one. What the heck did. Okay, so as we see here, the customer approached the trend. Again, this is a current trend that everyone's writing. I don't like trends because they don't stick around for long. But like the original with three pillars, we got. Guys, this product is really bad because if this is not a really cool product doing these angles, it would work. But the blanket burrito is just not going to fly on TikTok. What they did wrong. So the product isn't bad, but they took bad angles. They shoved it in our faces. And I really don't want to see a blanket on TikTok from scrolling. I want to be entertained. And obviously that dude didn't render that. People want to be entertained quick. They want to see something cool. It's not really too cool to look at on TikTok. That looks more of like a product for an older generation that doesn't want to see a blanket on TikTok. And with a product like that on TikTok, you would have to have some cute settings. You'd have to have some cute setting or some a storyline of like, some girl using the blanket, like make it funny or something. Obviously, the angles he took were not that good. The videos were all over the place. So we're going to part that out. So part two, the videos were all over the place. The blanket was on a table, didn't match the vibe of the product. If this dude was in some nice apartment in, like, Miami using the product, showing it off to the world or something, it might have worked. But it looked like he was just showing on his table on the grass and stuff with his dog. And obviously that's not entertaining enough. And the hooks were on the video were just not good. They weren't that entertaining. They weren't like the other stores saying, you're not going to believe this. The controversial, like, I'm satisfied. I'm touching myself about this. These hooks didn't want to make me watch more and obviously didn't perform well. And no one else really watched the video because obviously they weren't entertaining enough. There's no controversy, no wow factor, no eye catching product. So what I would recommend fixing on this product is pretty much everything. They didn't do anything right. Like I said, the controversial, the eye catching, they didn't do any of that right. So obviously the video does not perform and then not go viral. So that's pretty much it. Guys, this was the A to Z guide on TikTok organic, on how to go viral, what products to pick, how to optimize to really go viral, generate sales and find success on organic. But my final words are, if you are just on organic and do not find success in the first products, do not give up. Come back and watch all of this. Copy exactly what I said to do. Eye catching products, controversial, good hooks, and you will find success. The main thing I want to say is the upside of organic and the barrier to entry is so low. So the upside is organic and honestly unlimited. You can have a video pop for millions of views and the only thing you need is a product, a phone, and you can use a free shopify trial. So the buried entry is just so low and the upside is just so high. So I recommend really learning organic and mastering it. Even if you are doing paid ads, having the feel for organic will help you leverage content, how to make a viral video, and honestly, how to get more reach. So the main takeaway from this whole guide is your product is 95% of organic. I've said this multiple times throughout the video, especially in this module. I really need you guys to download that and really pick out a good product. When starting out organic, go back to the first module, use that product research method and you will find success in TikTok organic. So that was pretty much the TikTok Organic guide all the way from product research, how to go viral and how to convert sales, and the case study at the end of the stories. So if you guys copy this from A to Z, you will find success in organic. Obviously, guys, don't give up. This will become the new form of marketing with the controversial Hooks the Eyecatching products. So definitely do not sleep on organic, guys. And copy everything in this and you will find success. So shout out to Viral Vault and shout out to Jordan. And I know you guys will find success if you copy everything in this. So shout out to Viral Vault and I hope to see you guys going viral. Let's go
